The Constellation Group is Consumer Electronics Association PR Agency of Record in Europe London, October 1, 2011 – The Constellation Group, a full-service provider of European marketing communication services is pleased to announce that the Consumer Electronics Association (www.ce.org) has renewed its confidence in the firm as its European Public Relations agency of record. Under the terms of the agreement, CEA and The Constellation Group will work together to build and deliver CEA’s European Public Relations campaign to support the world’s largest consumer electronics trade show, CES 2012 (www.cesweb.org). The agreement includes the organization of a C-level media event at the 2011 IFA Trade Show in Berlin, a continuous media outreach in the UK, Germany, Italy and Central Europe as well as participation at the CEA’s unique Scholarship Program. The Constellation Group has been CEA’s Public Relations agency of record in Europe since 2003 in support of the Consumer Electronics Show, the world’s largest consumer technology tradeshow. “Trade organizations like the CEA rely on professional business-to-business PR to reach out to the important European media outlets,” said Gary Shapiro, President and CEO of the Consumer Electronics Association. “CEA is strongly committed to helping our members to meet their unique business needs. Our PR partners in Europe are an integrated part of our global marketing communications strategic plan.” CEA announced recently that “31,677 industry professionals from outside the U.S. attended the 2011 International CES January 6-9, 2011, in Las Vegas, Nevada. Up 30 percent from last year, international attendance at the 2011 CES set a new record for the show’s 45-year history.” About The Constellation Group The Constellation Group is a leading provider of Public Relations services in Europe to commercial enterprises, international organizations and government agencies. Through its two offerings, European Public Relations with a Local Touch™, a comprehensive marketing communications solution, and our "We Are Part of Your Marketing Team"™, its In-House PR Campaign offering, The Constellation Group offers unique and dedicated marketing support capable of providing an integrated pan-European solution. The Constellation Group manage an international network of professional marketing communications firms to deliver fast, cost-effective business development, sales support, and branding capabilities using text, video, image and audio information, in multiple languages. More than 250 customers in 30 countries rely on The Constellation Group’s networked PR partners to power a broad range of integrated marketing communications services that are second to none. For more information, contact The Constellation Group at +32 498 513 077, via e-mail at info@prconstellation.com or on the Web at www.prconstellation.com. About CEA The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 2,100 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $125 billion in annual sales. CEA's resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry. CEA also sponsors and manages the International CES - Defining Tomorrow's Technology. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy. |
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