TCG wins communication contract for AidEx, new B2B platform for NGO sector and vendors, suppliers of pharmaceutical goods, supply chain equipment Brussels, August 1 2011 -- The Constellation Group (TCG), a full-service provider of European marketing communication services, was selected to support AidEx, a new trade show to,bring the international aid community together to source solutions to improve the efficiency of aid delivery. AidEx will offer a one-stop-shop for buyers and provide a platform for aid organisations to engage directly with suppliers. The event will feature an extensive conference programme, product launches, press events, workshops and networking opportunities. Held in Brussels from 19-20 October, 2011 AidEx will comprise an exhibition, conference, demos and workshops. The event will offer a unique platform for professionals in the humanitarian aid community to consider topics of key importance whilst helping buyers from governmental, intergovernmental agencies and NGOs to engage directly with suppliers of essential equipment and services for disaster relief and longer-term humanitarian aid. Eric Dauchy will be heading the marketing communication effort in Brussels to connect with key media as well as reach out to the European Commission’s DG ECHO and DG DEVCO. AidEx will also be promoted through supportive joint PR actions with key exhibitors such as Medecins sans Frontieres, GlaxoSmithKline and Microsoft. About Centaur The group is an integrated information and media business, structured in three operating divisions: Business Publishing, Business Information and Exhibitions. Business Publishing essentially comprises our marketing solutions activities except exhibitions. The primary focus of our marketing solutions is on measurable effectiveness, which is why digital media are a priority. Business Information essentially comprises our business-critical information activities. Their primary focus is on workflow-enabled content and to build a portfolio of high value subscription products within our target markets. The primary focus of Exhibitions is to build a portfolio of international events within our target markets. |
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